Taylor Swift’s cultural, economic impact: IU experts available to comment

Brenda Weber is the Jean C. Robinson Scholar and Provost Professor of Gender Studies and director of the College Arts and Humanities Institute. She is a keynote speaker at “Taylor Swift: The Conference Era,” providing her expertise in gender studies within contemporary media.

Kyle Adams is chair of the Department of Music Theory at the Jacobs School of Music. He is a panelist at “Taylor Swift: The Conference Era,” speaking as an expert in hip-hop, pop music and music theory.

Michael Stucker is chair of the Department of Audio Engineering and Sound Production in the Jacobs School of Music, the department from which IU alumna Laura Sisk graduated before becoming a Grammy Award-winning audio engineer for several of Swift’s albums. Stucker is an expert on audio engineering, circuit design and music production and has worked with artists like John Mellencamp, The Fray, T-Bone Burnett, Tori Amos and many more.

Mark Mayer is a clinical professor of marketing at the Kelley School of Business. His expertise is in branding/brand management, marketing and advertising, and he can offer insights into Swift’s impact on the NFL brand and more.

Samantha Waddell is a third-year Ph.D. student in music theory at the Jacobs School of Music. She has expertise in post-millennial popular music, rhythm and meter, and her music research focuses on text expression through metric manipulation in the music of popular female artists.

Alicia Kozma is director of the Indiana University Cinema. Kozma’s expertise is in theatrical distribution and exhibition, women in film, female directors, women and labor in film, movie theaters and moviegoing, and film as business/industry. She can offer insight into the record-breaking concert film “Taylor Swift: The Eras Tour” and Swift’s work as a director.