
Tony Stovall
Kelley School of Business
Expert Bio
Tony Stovall is a clinical associate professor of marketing at the IU Kelley School of Business on the IUPUI campus. His research interests include transformative consumer research, digital marketing and online consumer behavior, urbanism, and consumer identity. He teaches marketing courses in the Kelley Indianapolis undergraduate program, the Business of Medicine Physician MBA Program and the Evening MBA Program.
Before he decided to pursue academia, Stovall’s professional career included time at Korn/Ferry International as a manager and senior executive services representative, at SW Consulting Group as a technical writer, and at Encyclopedia Brittanica Inc. as a project manager. His work has been published in the Consumption, Markets & Culture, Electronic Markets, Journal of Marketing Management, the Journal of Public Policy and Marketing and the Journal of Cultural Marketing Strategy.
Stovall most recently was an assistant professor of marketing at Towson University in Maryland and served two years as assistant professor of marketing at Woodbury University in Burbank, California. He received his Ph.D. in retailing and consumer sciences and his MBA from the University of Arizona. He received his undergraduate degree in international relations from Stanford.
Areas of Expertise
Marketing, transformative consumer research, digital marketing and online consumer behavior, urbanism, consumer identity.